Shopnics.com : Redefining The Online Shopping Patterns

With the advent of consumer 2.0, the online marketers have realized that using celebrities to sell products, no way remains a fruitful affair. Thus they have generated some consumer 2.0 compatible approaches to get the desired result. The first and foremost such approach is to allow the users themselves to buy a product, irrespective of its type and size, after having a detailed study from various aspects.

Specifically, the implementation of this strategy is extremely unavoidable when the online buying/selling of electronics consumer appliances is concerned. Thus, the advent of some sites with special emphasis on 'compare product shopping' has provided the much needed help in the tapping of this unique consumer 2.0 behavior.

However, there are not many 'online shopping sites' dedicated exclusively to electronics products which helps you to pick your desired electronics product such as cameras, camcorders, laptops, cellphones, MP3 players etc, based on compare product shopping, rather than forcing you to buy things using the deceiving compare price shopping?

www.Shopnics.com is one of those sites. Technically, www.Shopnics.com works on the five most basic tendencies of modern consumers, especially the virtual and Gen Y buyer. Lets see where Shopnics stands as far as the following five rules of consumer 2.0 behaviour provided by Mr.Youth are concerned.

5 Most Basic Instincts Of Consumer 2.0 :

Least Respect To High Profile Brand Ambassadors : The consumer 2.0 seems to give no importance to the endorsed celebrities, rather he/she is looking for more authentic and scientific ways to find out an efficient electronics product.

Thus www.shopnics.com, as compare product shopping site, proves handy while choosing the right electronics product. The consumer 2.0 can evaluate a product on various parameters and importance scales which represent users need.

Loves To Create A Niche Of Own : You can't force a consumer 2.0 to buy a product without his/her consent as earlier. These days such consumer is more open to personal likes and dislikes. Thus this consumer 2.0 enjoys a niche of his/her own.

Thus www.Shopnics.com provide them an amazing platform to go through all pros and cons, and aspects, of a product from huge catalog of products before they actually pick up their buy. Here, the consumers get what they have in their minds.

Less Talking, More Discussion : The consumer 2.0 are willing to talk about a product in a few-word discourse rather than having a full length gossip. Thus they go online to look for the most filtered and refined product specifications and descriptions.

www.Shopnics.com helps a lot in doing the same as it gives a deep insight of the product merely using some graphs and one line descriptions. It is more powerful than the product reviews provided by many social networking shopping sites.

This sites also provides a way to tweet about the liked products and get feedbacks from users visiting twitter network. This site also provides the discussion to go on and around various social media like youtube, Amazon, Yahoo which helps a user to make quicker buying decision.

No To Brand, Yes To Personal Needs : The Consumer 2.0, comparatively more educated than preceding generations, believes in the needs and the proper usage of the products. So this consumer seems less gullible to the huge billboards and hoardings promoting big brands.

In this respect, www.Shopnics.com becomes helpful enough as it allows the consumer 2.0 to choose a product, not a brand, according to his/her own needs after a detailed evaluation as per various product parameters and corresponding importance scales.

They Decide The Value Of The Brand : The Consumer 2.0 discards the efforts of the manufacturer to promote its brand value. Rather, the consumer 2.0 believes in using, evaluating then giving his/her personal attributes to it.

A user of www.Shopnics.com too feels like making a brand of his own as the 'decision graph' on the site helps a lot to find a product as per the consumer's wishes , instead of falling prey to the names of a big brand. This site also provides the list of products which is similar or better to the selected product based on consumer's need and user can redefine his/her brand based on money for value.

www.Shopnics.com is a next generation 'comparison' shopping site, more focused on comparing the product which is quite aligned to the rules of consumer 2.0. As a seasoned user, I found this site an excellent place to go for electronic shopping.

'Green Realm' Expands : Green Lighting Components Take Over Empire State Building

Call it a recession led after-shocks or the ill-effects of ongoing global phenomenon of global warming and climate change, one thing is sure that 'going green' by Empire State Building, one of the most admired skyscrapers worldwide, will bear a long term effect on the mindset of all the global citizens, real estate stalwarts and technology experts.

By large, it seems to be a step to reduce the energy expenses on the first hand, but on the other it will play a big role, though at a small measure, substantially to inspires other countries and their leaders to take some urgent steps in this green direction.

Definitely, a simple shift in the usage of traditional lighting components patterns and an efficient window insulation will bring a change which can save us approximately 4.4 million US dollars a year. This should not be called less than a revolution in this 'polluted' conditions. This makeover plan will consume almost US$20 million.

Apart from this financial benefit, thanks to its green makeover the Empire State Building, which officiates 13,000 staffs, will emit carbon dioxide at an extremely low quantity. Thus the emission could be 105,000 tons less than normal, amazingly, in coming fifteen years. It will be possible by its sharp cut in its energy consumption by 38 percent.

However, switching over to 'green' lighting components is not the only step being taken into account to make this 102 storey-high New York landmark go green, There are many more scientific details are attributed to this innovative plan. Once this 'green project' is over, Empire State Building is expected to achieve a score of 90 as per ENERGY STAR standards, a score gifted to only 10 percent of all the skyscrapers worldwide.

For example, you will see a better management of solar heat while it creeps in or out of its 6,500 windows. The insulated glasses will prevent the unwanted loss or trespassing of heat in winter and summer, respectively. Thus there will be less load on air conditioners. The plan of an effective air ventilation too is underway.

The greening of this 77 year old Empire State Building is a very well planned and calculated step and has got some really 'big minds' behind this project. The most important step has been taken by the former president Bill Clinton whose Climate Initiative group is all set to give all types of financial assistance to make this 'green' dream come true.

Moreover, a global real estate services firm Jones Lang Lasalle will take care of this renovation plan of Empire State Building. Thus a team has been formed, under the supervision of Anthony E. Malkin, to make out the most feasible steps to come up with the best 'energy saving' results in a specified time period.

Geotag Your Vacations By Sony's GPS Camcorder HDR-TG5V

The phenomenon of collecting memories, while you visit exotic places as part of your vacations, has got a completely different twist. Thanks to HDR-TG5V, the latest compact handy cam with titanium exterior and GPS technology, launched by the electronics giant Sony.

This high-end, but small, HDR-TG5V camera has all we could only dream to have in such a tiny structure. It seems to be a bonsai edition of big-size video recorders. Not only that it contains features such as the ability to record videos at 1920X1080 apart from snapping 4 megapixel photos, HDR-TG5V has optical zoom of 20X too.

Storage Capacity :

The storage capacity of 16GB is more than efficient for even the most enthusiastic traveler on this planet. Amazingly, the photographic camera HDR-TG5V has an amazing capability of recording video footages for more than six hours at a stretch.

However, if still you find this memory capacity not sufficient enough, Sony has equipped this camera with a memory slot which accepts Memory Stick Pro Duo cards to give an enhanced data storage capacity.

Other Features :

Thus this digital video camera HDR-TG5V, apart from having a high-end video footage storage capacity, has got some other special features too such as; a 1/5-inch Exmor CMOS sensor, a super slow motion recording mode, smile shutter, image stabilization, built-in flash which make it a must to make your foreign tours a memorable one.

HDR-TG5V will cost you a hefty US$1,000. However, it is expected to come down once its shipping starts in May. Also it has a Dolby Digital stereo recording facility equipped with a built-in zoom microphone and innovative face detection system, apart from an efficient rechargeable battery and HDMI and USB 2.0 ports making it an affordable buy.

Main Feature :

The above described features of Sony's HDR-TG5V might be talking about its general features only, the reason why this camera stands out lies in its unique feature of being equipped with GPS technology and Navteq digital maps.

Thus, definitely, the first time in the history of small-size video recorders, you will be able to geotag your videos and photos. Moreover, you can see these geotagged data on the 2.7 inch LCD of the camera.